BSG - Beauty Solutions Group

BSG – Beauty Solutions Group – was founded in January 2002 with the aim of generating products and services to beauty professionals who look for news related to the market and want to improve their skills.

Nowadays, BSG is responsible for three communication channels to the professional public: the magazine Cabeleireiros.com, the website BSG-Cabeleireiros.com and the event Creative Color International.

In 2008, the company consolidated your participation in the Brazilian market with Creative Color International. In three days of event, we congregated important hairstylists from Europe, North America and Latin America. It was success of public and visibility in the national and international media.

Highly competitive and interested in new partnerships, BSG reached consumers in every state of Brazil and the next steps are succeed Europe and North America.

The website www.bsg-cabeleireiros.com is a BSG publication released in the early beginning of 2007.

It was idealized to bring up to date beauty professionals with the news of beauty market, cosmetic releases, beauty courses and national and international collections related to haircut, colorimetry and hairdo.

Actually, we have 1,4 millions exhibitions of banner per month and a result of 25% from our newsletter per week.

Our website is in the first page of Google, MSN, Live Search, Yahoo, Altavista and Terra (principal search websites) and our content is actualize every day.

In average, 70.000 (thousand) people access our website per month and we have 4,5 thousands active members. BSG-Cabeleireiros.com is considered a reference in Brazil to professionals that would like to present their art.

Visit the site: www.bsg-cabeleireiros.com

Released in the beginning of 2002, the magazine Cabeleireiros.com is a great communication vehicle to beauty professionals.

Its content is exclusively technical, presenting texts related to haircut, colorimetry, hairdo, national and international collections of the most famous hairstylists, make-up, nails and the covering of the main national and international events.

Bimonthly, the magazine Cabeleireiros.com is distributed in every state of Brazil based on its own mailing, which encloses over 65.000 (thousand) coiffeurs and beauty salons.

Visit the site: www.bsg-revistacabeleireiros.com

CREATIVE COLOR INTERNATIONAL is the biggest technical event in Latin America, idealized to professionals who work in beauty and coiffeur salons. Our objective is help to develop the Brazilian’s beauty market. For this, we give to our costumers selected shows and workshops with the best national and international hairstylists. They show the trends of their countries and new techniques with exclusiveness.

In 2008, we innovated by promoting CREATIVE COLOR INTERNATIONAL in association with BEAUTY FAIR – Latin-American Fair of Cosmetics and Beauty. We aggregated expert content to one of the most important cosmetics fair in Brazil, with 90 thousands visitors.

This public was conquered for our reputed team of exclusive hairstylists from Europe, USA and Latin America. CREATIVE COLOR INTERNATIONAL congregates national and international hairstylists to provide a professional update and upgrade to our costumers in three days of full activity.

Nowadays, Brazil is the third cosmetic market in the world with an estimation of 500 thousands hair and beauty salons. For these reasons, CREATIVE COLOR INTERNATIONAL is an opportunity to companies show their products, to professionals show their work and to develop networking in Brazilian’s cosmetic market.

Visit the site: www.bsg-creativecolor.com

With the aim of promoting update courses to hair professionals, it has been six years that BSG Academy promotes workshops and courses with some of the best national and international hairstylists.

Some of the topics explained during the classes are: step by step of haircuts, creation and execution of hairdos, colorimetry and salon administration.

BSG Academy has branch offices in São Paulo, Salvador and Vitória.